Definition:
Cloud Storage is a model of Data Storage where the digital data is stored in logical pools, the physical storage spans multiple servers (and often locations), and the physical environment is typically owned and managed by a hosting company. These cloud storage providers are responsible for keeping the data available and accessible, and the physical environment protected and running. People and organizations buy or lease storage capacity from the providers to store user, organization, or application data.
Cloud storage services may be accessed through a co-located Cloud computer Service, a web service application programming interface (API) or by applications that utilize the API, such as cloud Desktop storage, a cloud storage gateway or Web-based content management system.
Advantages:
- Companies need only pay for the storage they actually use, typically an average of consumption during a month. This does not mean that cloud storage is less expensive, only that it incurs operating expenses rather than capital expenses.
- Organizations can choose between off-premises and on-premises cloud storage options, or a mixture of the two options, depending on relevant decision criteria that is complementary to initial direct cost savings potential; for instance, continuity of operations (COOP), disaster recovery (DR), security (PII, HIPAA, SARBOX, IA/CND), and records retention laws, regulations, and policies.
- Storage availability and data protection is intrinsic to object storage architecture, so depending on the application, the additional technology, effort and cost to add availability and protection can be eliminated.
- Storage maintenance tasks, such as purchasing additional storage capacity, are offloaded to the responsibility of a service provider.
- cloud storage provides users with immediate access to a broad range of resources and applications hosted in the infrastructure of another organization via a web service interface.
- Cloud storage can be used for copying virtual machine images from the cloud to on-premises locations or to import a virtual machine image from an on-premises location to the cloud image library. In addition, cloud storage can be used to move virtual machine images between user accounts or between data centers.
- Cloud storage can be used as natural disaster proof backup, as normally there are 2 or 3 different backup servers located in different places around the globe.

